{"id":1781,"date":"2025-03-27T14:09:19","date_gmt":"2025-03-27T13:09:19","guid":{"rendered":"https:\/\/tourofnorway.dev.kodeks.no\/?p=1781"},"modified":"2025-04-02T19:55:24","modified_gmt":"2025-04-02T17:55:24","slug":"new-three-year-agreement-with-tv-2-secured","status":"publish","type":"post","link":"https:\/\/tourofnorway.no\/en\/new-three-year-agreement-with-tv-2-secured\/","title":{"rendered":"New three-year agreement with TV 2 secured"},"content":{"rendered":"\n  <section class=\"hero-subpage\">\n\n    <div class=\"hero-subpage-grid grid-12 grid-m-8 grid-s-4 inline-padding fade-me\">\n\n      <div class=\"img-wrapper\">\n\n                  <img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-1920x1280.jpg\" class=\"attachment-hero size-hero wp-post-image\" alt=\"Kjetil birkedal pedersen kz19486\" loading=\"eager\" srcset=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-1920x1280.jpg 1920w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-500x333.jpg 500w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-250x167.jpg 250w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486.jpg 2048w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>        \n        \n        <div class=\"skew\">\n\n                                \n          \n                      <a class=\"share-toggle hide-for-medium-down\">Share<\/a>\n            <div class=\"social-ballon\">\n              <ul class=\"share-list\">\n                <li class=\"facebook-icon\">\n                  <a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=<br \/>\n<b>Warning<\/b>:  Undefined variable $link in <b>\/srv\/web4\/tourofnorway\/tourofnorway.no\/wp-content\/themes\/tourofnorway-live\/blocks\/hero-subpage\/hero-subpage.php<\/b> on line <b>64<\/b><br \/>\n&#8221; target=&#8221;_blank&#8221;>\n                    <svg style=\"width:24px;height:24px\" viewBox=\"0 0 24 24\">\n                      <path fill=\"#000000\" d=\"M17,2V2H17V6H15C14.31,6 14,6.81 14,7.5V10H14L17,10V14H14V22H10V14H7V10H10V6A4,4 0 0,1 14,2H17Z\" \/>\n                    <\/svg>\n                  <\/a>\n                <\/li>\n                <li class=\"twitter-icon\">\n                  <a href=\"https:\/\/twitter.com\/intent\/tweet?text=<br \/>\n<b>Warning<\/b>:  Undefined variable $link in <b>\/srv\/web4\/tourofnorway\/tourofnorway.no\/wp-content\/themes\/tourofnorway-live\/blocks\/hero-subpage\/hero-subpage.php<\/b> on line <b>71<\/b><br \/>\n&#8221; target=&#8221;_blank&#8221;>\n                    <svg style=\"width:24px;height:24px\" viewBox=\"0 0 24 24\">\n                      <path fill=\"#000000\" d=\"M22.46,6C21.69,6.35 20.86,6.58 20,6.69C20.88,6.16 21.56,5.32 21.88,4.31C21.05,4.81 20.13,5.16 19.16,5.36C18.37,4.5 17.26,4 16,4C13.65,4 11.73,5.92 11.73,8.29C11.73,8.63 11.77,8.96 11.84,9.27C8.28,9.09 5.11,7.38 3,4.79C2.63,5.42 2.42,6.16 2.42,6.94C2.42,8.43 3.17,9.75 4.33,10.5C3.62,10.5 2.96,10.3 2.38,10C2.38,10 2.38,10 2.38,10.03C2.38,12.11 3.86,13.85 5.82,14.24C5.46,14.34 5.08,14.39 4.69,14.39C4.42,14.39 4.15,14.36 3.89,14.31C4.43,16 6,17.26 7.89,17.29C6.43,18.45 4.58,19.13 2.56,19.13C2.22,19.13 1.88,19.11 1.54,19.07C3.44,20.29 5.7,21 8.12,21C16,21 20.33,14.46 20.33,8.79C20.33,8.6 20.33,8.42 20.32,8.23C21.16,7.63 21.88,6.87 22.46,6Z\" \/>\n                    <\/svg>\n                  <\/a>\n                <\/li>\n              <\/ul>\n            <\/div>\n          \n        <\/div>\n\n      <\/div>\n\n      <div class=\"hero-subpage-wrapper\">\n\n        \n                  <h1>New three-year agreement with TV 2 secured<\/h1>\n        \n                  <div class=\"excerpt-wrapper grid-8\">\n\n            <div class=\"line\"><\/div>\n\n                          <p class=\"excerpt\"><\/p>\n            \n          <\/div>\n        \n      <\/div>\n    <\/div>\n\n  <\/section>\n\n\n\n\n  <section class=\"text-editor block grey\">\n\n    <div class=\"text-editor-grid grid-12 grid-m-8 grid-s-4 inline-padding fade-me\">\n\n              <div class=\"text-editor-wrapper\">\n          <div class=\"row\">\n<div class=\"large-10 columns ingress\">\n<h5>Tour of Norway and TV 2 have extended their broadcasting rights agreement for another three years. This year, the world&#8217;s best cyclists and teams will come to Norway from May 29 to June 1, with both men&#8217;s and women&#8217;s races. The event will be broadcast live on TV 2 and TV 2 Play, making it accessible to the entire Norwegian population.<\/h5>\n<\/div>\n<\/div>\n<div class=\"large-12 columns\">\n<div class=\"row\">\n<section>TV 2, through its fantastic broadcasts with skilled commentators, has played a key role in developing\u00a0Tour of Norway into more than just a cycling race, it has also become a showcase of sights, nature, and spectators. This has been a significant factor in making cycling a popular sport in Norway. TV 2 has broadcasted every edition of\u00a0Tour of Norway since 2011, and since 2016, long-term agreements have provided stability for the continued development of the race.Event director Roy Hegreberg is very pleased with the agreement, which holds great importance for Norwegian cycling.\u2013 We look forward to continuing our close collaboration with TV 2. A three-year agreement provides predictability, allowing us to further develop the event for our partners in the years to come. One of the key goals of Tour of Norway is to showcase cycling to the Norwegian public. We achieve this not only out on the course but also through TV 2\u2019s broadcasts. We hope this will inspire children, young people, and adults to use bicycles for transportation, training, racing, or simply for the experience, says Hegreberg.<\/p>\n<\/section>\n<\/div>\n<\/div>\n        <\/div>\n      \n    <\/div>\n\n  <\/section>\n\n\n\n\n  <section class=\"quote block\">\n\n    <div class=\"quote-grid grid-12 grid-m-8 grid-s-4 inline-padding fade-me rg-s-0\">\n\n              <div class=\"img-wrapper\">\n          <img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/TON_2024_st4-87-1920x1280.jpg\" class=\"attachment-hero size-hero\" alt=\"Ton 2024 st4 87\" loading=\"lazy\" srcset=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/TON_2024_st4-87-1920x1280.jpg 1920w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/TON_2024_st4-87-500x333.jpg 500w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/TON_2024_st4-87-250x167.jpg 250w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/TON_2024_st4-87.jpg 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/>        <\/div>\n      \n              <div class=\"quote-wrapper grid-12 grid-m-8 grid-s-4\">\n\n                      <blockquote class=\"quote\">\n              <h2>\u201cThe combination of fjords and mountains, rural villages and cities, top-level competition, and enthusiastic spectators creating a festival atmosphere makes it a unique race that we always look forward to broadcasting.\u201d<\/h2>\n            <\/blockquote>\n          \n          <div class=\"quote-line\"><\/div>\n\n                      <p class=\"author\">\n              Ingrid Marie Zeiner, Head of Sports Rights, TV 2            <\/p>\n          \n\n        <\/div>\n      \n    <\/div>\n\n  <\/section>\n\n\n\n\n  <section class=\"text-editor block grey\">\n\n    <div class=\"text-editor-grid grid-12 grid-m-8 grid-s-4 inline-padding fade-me\">\n\n              <div class=\"text-editor-wrapper\">\n          <p>TV 2&#8217;s continued partnership with\u00a0Tour of Norway reflects its ongoing commitment to Norwegian sports. Ingrid Marie Zeiner, Head of Sports Rights at TV 2, shares why the Tour of Norway is important for the channel:<\/p>\n<p>\u2013 Tour of Norway has been a key cycling race for TV 2 for many years. The combination of fjords and mountains, rural villages and cities, top-level competition, and enthusiastic spectators creating a festival atmosphere makes it a unique race that we always look forward to broadcasting. It is especially exciting that women will also be competing this year for the first time. This year\u2019s route is varied and challenging, and it will be thrilling to follow the duels between Norwegian and international cycling stars. We are looking forward to Tour of Norway 2025, hopefully filled with excitement over several hundred kilometers of spectacular scenery!<\/p>\n<h5>Tour of Norway, Men:<\/h5>\n<p>29 May \u2013 Stage 1: Sola \u2013 Sola, 182.2 km<\/p>\n<p>30 May \u2013 Stage 2: Egersund \u2013 Oltedal, 211.8 km<\/p>\n<p>31 May \u2013 Stage 3: J\u00f8rpeland \u2013 Heia, 143.5 km<\/p>\n<p>1 June \u2013 Stage 4: Stavanger \u2013 Stavanger, 126 km<\/p>\n<h5>Tour of Norway, Women:<\/h5>\n<p>31 May \u2013 Stage 1: J\u00f8rpeland \u2013 Heia, 96 km<\/p>\n<p>1 June \u2013 Stage 2: Stavanger \u2013 Stavanger, 105 km<\/p>\n        <\/div>\n      \n    <\/div>\n\n  <\/section>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":1737,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"slim_seo":{"title":"New three-year agreement with TV 2 secured - Tour of Norway","description":""},"footnotes":""},"categories":[38,45,46],"class_list":["post-1781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","category-men-elite-en","category-women-elite-en"],"acf":[],"featured_image":"<img width=\"500\" height=\"333\" src=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-500x333.jpg\" class=\"attachment-article size-article\" alt=\"Kjetil birkedal pedersen kz19486\" decoding=\"async\" srcset=\"https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-500x333.jpg 500w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-1920x1280.jpg 1920w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486-250x167.jpg 250w, https:\/\/tourofnorway.no\/wp-content\/uploads\/2025\/03\/Kjetil_Birkedal_Pedersen-_KZ19486.jpg 2048w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>","_links":{"self":[{"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/posts\/1781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/comments?post=1781"}],"version-history":[{"count":5,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/posts\/1781\/revisions"}],"predecessor-version":[{"id":1941,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/posts\/1781\/revisions\/1941"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/media\/1737"}],"wp:attachment":[{"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/media?parent=1781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tourofnorway.no\/en\/wp-json\/wp\/v2\/categories?post=1781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}